Who we are

Naples, the Umberto I Gallery and La Bancarella: an ancient history

We have a deep love for our city, for its views, but also its contradictions and the characters who have made it famous in the eyes of the whole world from Totò to Maradona.
It is precisely this passion that pushed us to dedicate ourselves to a job that would allow us to bring a bit of Naples to the world.
We select gadgets and souvenirs of excellent artisan quality, to ensure that Bella Napoli is everywhere, bringing back the lightness (not to be confused with superficiality) and the typical Neapolitan joy.
Visiting our site you will have the feeling of walking through the alleys of Naples among chili peppers, Totò statuettes and Maradona's shirt.
If one day you find yourself in the city, come and visit us in our Store, we will be happy to welcome you and tell you nice anecdotes about the much talked about city of Naples.
01

From Totò to Maradona

We have a deep love for our city, for its views, but also its contradictions and the characters who have made it famous in the eyes of the whole world from Totò to Maradona.
It is precisely this passion that pushed us to dedicate ourselves to a job that would allow us to bring a bit of Naples to the world.
We select gadgets and souvenirs of excellent artisan quality, to ensure that Bella Napoli is everywhere, bringing back the lightness (not to be confused with superficiality) and the typical Neapolitan joy.
Visiting our site you will have the feeling of walking through the alleys of Naples among chili peppers, Totò statuettes and Maradona's shirt.
And then...
He saw Naples and a little camp!
02

Happy to welcome you

We try to do our best to make your online experience real and heartfelt but... if one day you find yourself in the city, come and visit us in our Store, we will be happy to welcome you and tell you nice anecdotes about the much talked about city of Naples.
01

From Totò to Maradona

We have a deep love for our city, for its views, but also its contradictions and the characters who have made it famous in the eyes of the whole world from Totò to Maradona.
It is precisely this passion that pushed us to dedicate ourselves to a job that would allow us to bring a bit of Naples to the world.
We select gadgets and souvenirs of excellent artisan quality, to ensure that Bella Napoli is everywhere, bringing back the lightness (not to be confused with superficiality) and the typical Neapolitan joy.
Visiting our site you will have the feeling of walking through the alleys of Naples among chili peppers, Totò statuettes and Maradona's shirt.
And then...
He saw Naples and a little camp!
02

Happy to welcome you

We try to do our best to make your online experience real and heartfelt but... if one day you find yourself in the city, come and visit us in our Store, we will be happy to welcome you and tell you nice anecdotes about the much talked about city of Naples.
The stall is the oldest and most popular shop in Naples